JULIE HECHT
Chicago, IL
EDUCATION
Parsons The New School
AAS Graphic Design 2010-11
Harrington College of Design
BFA Interior Design 2005-08
SKILLS
Design Thinking
Strategic Thinking
Strategic Frameworks
Opportunity Identification
Creative Problem-Solving
Business Case Development
Human-centered Design
Workshop Facilitation Workshop Design
People Management
Team Management
Executive Storytelling
Executive Presence
MVP & Pilot Design
Qualitative Research
Trends identification Research Insights
Journey Mapping
Experience Diagraming
Experience Benchmarking
System/Process Mapping
Presentation Design
Persona Development
Brand Identity Development
Brand Guidelines Development
Prototyping
Illustration
Art Direction
UI/UX Direction
TECHNICAL
Adobe Creative Suite
Microsoft Office Suite
Microsoft Teams
Miro/Mural
Google Workspace Suite
HTML & CSS basics
Google SketchUp
Microsoft Visio
Figma
EXPERIENCE
Dyson Chicago, IL
2023 June_ Current / Head of Experience Strategy S.M., Americas Transformation
2022 June_ 2023 June / Lead Experience Design, Business Development & Innovation
2020 March_2022 June / Experience Design, Innovation
Utilize design thinking methodology to uncover consumer insights, assess vendor partnerships, analyze macro trends, evaluate technical feasibility, and foster cross-functional collaboration, while supporting the development and launch of new business models, AI-powered products, and innovative go-to-market strategies. Collaborate cross-functionally at local, regional, and global levels to align objectives, address consumer needs, and enhance efficiency in planning and delivery.
Doblin, a Deloitte Business Chicago, IL
2019 August_March/ Design Manager, Innovation team lead
2017 July_ 2019 August/ Senior Designer, Innovation team lead
Managed highly collaborative teams of researchers, designers, and strategists to deliver business-rich opportunities in a human-centered approach alongside C-suite leadership. Lead teams across multiple phases from innovation capability assessments all the way through piloting or launching new businesses. I challenged teams to consider alternate methods of delivering content that could accelerate alignment and buy-in. Produced journey maps, system flows, click-able prototypes, and animated concept videos. Mentored junior staff and supported their professional development as well as produced materials and collateral promoting the Doblin practice.
Gravitytank / Salesforce Ignite Chicago, IL
2016 October_ 2017 July / Strategic Innovation Associate, Design (Ignite)
2016 April_ September / Communications Designer (Gravitytank)
Worked in a heavily collaborative environment alongside research and business strategy to define breakthrough products, services and experiences with a human-centered approach. Since Salesforce Ignite’s acquisition of Gravitytank, I further explored new deliverable formats, creative research approaches and technology trends. Lead culture initiatives inequality, team dynamics and acquisition integration. Taught students in MBA programs, Montessori schools and mentorship groups the value of innovation and it’s processes.
Gensler Chicago, IL
2014 May_ Present / Mid-level Experiential Graphic Designer
Managed and developed brands. Created enriched, culturally focused, branded environments. Collaborated with architecture, interiors, clients, vendors and fabricators from concept through construction administration. Oversaw and mentored junior staff to ensure quality of product and professional development. Proactive in the development of the Brand group’s future growth. Led projects as well as developed and maintained client relationships.
Siegel+Gale New York, NY
2013 April_ 2014 April / Senior Designer
2011 October_ 2013 April / Designer
Worked with corporate and consumer clients such as: American Express, Carter’s, Memorial Sloan Kettering, Shutterstock, Verizon, Understood and P&G. Strategically developed and designed brand identities, guidelines, and pitch materials. Designed in a variety of mediums including credit cards, mobile icons, product packaging, branded environments and promotional events. Led presentations and training workshops. Coordinated with strategy, writers, production and managed workflow of other design team members.
Vogue / Condé Nast New York, NY
2011 September_ October / Freelance Digital Designer & Producer
Designed and produced feature articles during the spring 2012 collection season for vogue.com. Developed an identity system for featured collection previews. Art direction for the rover content.
Martha Stewart Omnimedia New York, NY
2011 June_ August / Junior Freelance Digital Designer
Worked with their CMS to design weekly dynamic leds and assist with the redesign and conversion of the current content on Martha Stewart Weddings and Whole Living along with specified UX research. Developed graphics and icons for iPhone and iPad applications.
BridgerConway New York, NY
2011 Summer / Internship & Freelance Designer
Worked on and assisted in the management of full scope projects in the areas of branding, space planning, interiors and design in global markets.
OddNet Freelance Partnership New York, NY
2008 September_ 2013 December / Co-owner and Designer
Provided comprehensive web design services and brand identity development. Developed print and online marketing along with brand strategy for corporate, not-for-profit and consumer clients.
Wyzant Inc. Chicago, IL
2008 December_ 2009 May / In-house Graphic Designer
Produced image ads, web layouts, AB testing, and redesigns. Engaged in SEO practices and web design. Also completed promotional and advertorial materials.
Handman Associates Chicago, IL
2006-2008 December_ October / Interior Design Assistant
Managed samples, tear sheets and finishes. Coordinated with representatives, requested quotes and product information from vendors. Produced technical drawings, staged installations and selected finishes.
ACKNOWLEDGEMENTS
+ Member of AIGA
+ A winner of The New Yorker’s Eustace Tilley design contest 2011.
+ Prints selected for the 2011 Senior print show at Parsons The New School.
+ Deans List at Parsons The New School & Harrington College of Design
+ Several pieces were chosen for the Parson’s AAS blog and Harrington’s CIDA accreditation.